As 2024 draws to a close, there is strong sentiment from the global business travel industry that the year outperformed expectations, paving the way for increased budgets, strategic investments and growth initiatives for 2025.
The World Travel & Tourism Council (WTTC) launched a landmark report at its Global Summit in Perth, Western Australia, highlighting how Indigenous tourism is projected to contribute $67BN USD to the global economy by 2034.
Sustainable events can be satisfying and interesting because they make it worth attending in person because the planner has taken steps to connect participants to a destination in a meaningful way, perhaps through the authentic cuisine, local entertainment or a community service project.
The 2021 edition of the index highlights the vital need to invest in T&T, the impact of COVID-19 and how sector stakeholders can draw on T&T development strategies to build back better.