UNWTO launches ‘Travel.Enjoy.Respect’ campaign

UNWTO launches ‘Travel.Enjoy.Respect’ campaign

In the framework of the International Year on Sustainable Tourism for Development, 2017, the World Tourism Organization (UNWTO) is launching a consumer-oriented campaign aimed at raising awareness of the value and contribution that sustainable tourism can make towards development. The ‘Travel.Enjoy.Respect’ campaign wants to engage tourists in making the sector a catalyst for positive change.

The main message of the campaign is summarized by the UNWTO Secretary-General, Taleb Rifai: “Whenever you travel, wherever you travel, remember to: respect nature, respect culture, and respect your host. You can be the change you want to see in the world. You can be an ambassador for a better future. TRAVEL, ENJOY AND RESPECT.”

This is an excerpt from an article first published by Worldtourism Wire. Read the original article here: UNWTO launches ‘Travel.Enjoy.Respect’ campaign. 


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