Closing the data gap between green certifications, hotels, and consumers


Consumers are increasingly aware of the impact that travel has on the environment and its role in the climate crisis. With tourism accounting for 8% of the world’s carbon emissions and the hotel sector alone responsible for one-eighth of that volume, more travelers are choosing to book hotels with solid eco-credentials.

According to the latest Sustainability Travel Report from, 76% of consumers want to travel more sustainably in the coming year (up 15% from 2021), while 65% say they would feel better about booking accommodation if they knew it had a sustainable certification or label (compared with 57% in 2022).

Read more


Please enter your comment!
Please enter your name here