Why are consumers not buying your sustainable tourism products? Quite probably, because the way you write your messages is not sufficiently attractive.
Research on tourist behaviour shows that people are happy to curb their material consumption on holiday, as long their holiday is rich in other experiences.
New report by Skift and Momondo talks about geopolitically-aware travelers determined to make the most of the world and have more immersive experiences.
Production of domestic sustainable aviation fuel (SAF) has grown rapidly in recent years, driven in part by Biden administration incentives. But early moves by the Trump administration are fueling uncertainty about what will come next.