The Asia-Pacific region accounts for nearly 60% of the global population. For the sustainable travel movement, it would be counterintuitive to not include Asian travelers in the conversation.
Shifts in travel patterns are likely to become more common in Europe, a region that climate researchers describe as a “hot spot” for severe summer heat.
More industry stakeholders now recognize what practices are effective for their sustainability journeys. In the overall industry, however, gaps persist and there’s still a lot more work to do to put these strategies into practice.
