Category: Research and studies

Asian Travelers Are Confused By Sustainable Travel: That’s an Industry Problem

From India to Indonesia, Asian travelers are becoming increasingly conscious about sustainable choices — and perplexed by them. The travel industry needs to understand this — and failing to do so might be tantamount to greenwashing in the eyes of consumers.

How Affluent Travelers View Sustainable Tourism

A new Virtuoso survey highlights what affluent travelers think when it comes to sustainable tourism. Results illustrate that travelers remain conscious about how their travels are impacting the world and the lives of the people in the places that they visit.

Travel & Tourism Development Index 2021

The 2021 edition of the index highlights the vital need to invest in T&T, the impact of COVID-19 and how sector stakeholders can draw on T&T development strategies to build back better.

WTTC publishes new report on destination resilience

The World Travel & Tourism Council (WTTC) published a new report on practical guidelines and case studies to support destinations in becoming more resilient and sustainable

US sustainable travel survey

The Vacationer conducted a survey before Earth Day 2022 to find out how Americans feel about sustainable travel, how many are willing to spend more money to travel sustainably,...

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