Crete planned to be a showcase for sustainable catering, with focus of the project on the two main products of Crete – wine and olive oil – and ecological cultivation and processing methods.
Whether for adventure travel or more relaxing respites, travelers are increasingly seeking regionally-authentic itineraries that offer an intimate view of local cultures. In fact, reports show the trend of being “connoisseurs of local culture” will boom this year.
If tourism companies' food, products and hospitality services meet environmental and social requirements, then operators will be able to use "Organic Pasifika" mark in branding and marketing