Category: Communications

19 Lessons from 41 World Heritage Sites

Swen Lorenz shares his thoughts after visiting 41 World Heritage sites and ideas how the World Heritage brand could be revived.

12 Tips for Purpose-Driven Storytelling and Sustainability Communication

More consumers are choosing brands that stand for more than profit. Ability to clearly communicate company’s social good efforts is more important than ever

How to build a sustainable tourism brand? – insights from a recent PATA conference in Bangladesh

PATA's recent onference looked at developing heritage tourism, protecting marine tourism, brand building and marketing for emerging destinations.

The need for sustainability data and new way of communicating it to consumers. Interview with Lonneke de Kort

CEO of hotel booing site BookDifferent.com Lonneke de Kort speaks about the need for authoritative sustainability data and communicating this data in ways that connect with consumers.

National Geographic helps Pocono Mountains residents tell local stories

Carl Wilgus talks with DestinationThink! about Pocono Mountains partnership with National Geographic and us why it’s important for residents and industry.

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