Africa’s tourism industry is intentionally working to slow things down

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Africa's tourism industry is intentionally working to slow things down

“Pole pole” — slowly, slowly. It’s the mantra repeated by guides leading climbers up Mount Kilimanjaro, and it’s becoming the philosophy that’s reshaping African tourism for 2025. In a time where travelers often race from one experience to the next, Africa’s tourism industry is intentionally working to slow things down — and in doing so, creating more meaningful, restorative experiences.

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