Data show a large willingness as 82 percent say they want to act sustainably, but only 22 percent have changed their behavior.
This is why Copenhagen’s official tourism organization has introduced CopenPay—a new initiative transforming green actions into currency for cultural experiences.
Data Appeal’s Prêmio Excelência Turística Destino Digital is based on Data Appeal’s Sustainability Index, recognizing the top destinations that excel in environmental management, socio-economic impact, and destination management.
Malaga is one of Spain’s most popular summer destinations, receiving around 14 million visitors in 2023. But overtourism has become so disruptive for residents that this summer saw protests and anti-tourism campaigns in the Costa del Sol city.
Carnival Corporation installs solar panels at Barcelona’s cruise terminals, exceeding energy needs and boosting local grid with surplus power, enhancing sustainability.
