How will the industry measure “building back better”? There needs to be a major reckoning of the industry’s problematic equity imbalance and new performance metrics if the industry is to transform into a more climate-smart, socially sustainable and equitable industry across its supply chain.
MEP Josianne Cutajar, member of the European Parliament’s Transport and Tourism Committee, has become a signatory of the Future of Tourism Coalition. The MEP is campaigning for the tourism industry to transform its business models, putting local communities and their ecosystems at the centre of tourism management and development.
The European Travel Commission has released a practical seven-step framework which provides practical guidance on how all European destinations can advance sustainable tourism development. The handbook, which addresses a knowledge gap in the area, builds an urgent case for change and outlines the potential burdens of tourism development on communities, ecosystems and climate.
Adumu Safaris is a social impact safari company working in partnership with local communities to harness tourism’s potential to protect cultural and natural heritage. They successfully combine cultural immersion experiences with traditional safari itineraries, and have the ultimate aim of restoring thousands of hectares of Maasailand. Rebecca talks to husband and wife team David and Danielle to find out more.
Meliá Hotels International has announced plans to take part in a Spanish governmental project which aims to transform and recover the travel industry. Part of the project will be the creation of a prototype for carbon-neutral hotels. The company hopes that European recovery funds will be used to support the project.
