Climate change is now at the forefront of people’s minds, while travel is continually cited as a major (and significantly, a discretionary) contributor to total carbon emissions. As such, every hotel brand needs a clear plan and must also be increasingly transparent about what’s been done to date to win hearts and minds. But every plan relies upon leadership, and with customer sentiment slowly shifting more and more towards ESG values (especially amongst the younger generations), this presents a clear case for carving out a sustainability role for every hotel.
Of all the places to learn about how to successfully embed sustainability into large-scale hotel operations, few would think to start with Las Vegas.