{"id":53379,"date":"2022-09-04T10:21:33","date_gmt":"2022-09-04T09:21:33","guid":{"rendered":"https:\/\/travindy.com\/?p=53379"},"modified":"2022-09-04T10:21:35","modified_gmt":"2022-09-04T09:21:35","slug":"how-slovenias-pioneering-certification-for-green-travel-is-coming-up-short","status":"publish","type":"post","link":"https:\/\/travindy.com\/news\/2022\/09\/how-slovenias-pioneering-certification-for-green-travel-is-coming-up-short\/","title":{"rendered":"How Slovenia\u2019s Pioneering Certification for Green Travel Is Coming Up Short"},"content":{"rendered":"\n
\"How<\/figure>\n\n\n\n

Slovenia has demonstrated how a country can develop its tourism industry sustainably, but it doesn\u2019t solve the persistent problem of slow hotel action. Without getting hotels on board, the capacity to tackle urgent sustainability issues like climate change will remain formidable.<\/h2>\n\n\n\n

Slovenia\u2019s tourism board created a green certification scheme for destinations, hotels, parks and other stakeholders back in 2015 that has become a global model for how to sustainably develop a national tourism industry. Yet it comes up short when it comes to the industry problem of hotel participation.<\/p>\n\n\n\n

Under the Green Destination <\/a>certification process, destinations fill out an application, are audited, given a report then have to create a one year action plan, budget for it and present it to their municipality board, according to Jana Apih, managing director of GoodPlace<\/a>, a nongovernmental organization that works with the Slovenia Tourism Board on the certification process.<\/p>\n\n\n\n

Destinations report back on their action plan progress annually and are re-evaluated every three years.\u201cThey really need to go into it and say \u2018This is where I\u2019m not performing well. This is what I need to do in the next year,\u2019 \u201d Apih said. <\/p>\n\n\n\n

Slovenia has historically been a green country. More than 61 percent of the land area<\/a> of Slovenia is covered in forests, making it one of the wooded countries in Europe. Over a third of the country is under the environmental protection of the European Union\u2019s Natura 2000<\/a>. In 2014, the tourism board wanted to develop its industry sustainably.<\/p>\n\n\n\n

Instead of developing their own from scratch, Slovenia used the Green Destinations<\/a> Standard, which is recognized by the Global Sustainable Tourism Council<\/a>. \u201cWe looked at each criteria and adapted it to Slovenia,\u201d said Slovenia Tourism Board Research and Development Project Manager Ma\u0161a Klemen\u010di\u010d. The Slovenia Tourism Board labels each destination as a gold, platinum, silver or bronze based on their fulfillment of the criteria.<\/p>\n\n\n\n

The tourism board added a greater focus on\u00a0community input<\/a>. Destinations must survey locals, visitors and tourism businesses every three years. \u201cWe want our destinations to think very closely about the local communities,\u201d Apih said. \u201cWhat they actually benefit from and what is the burden on a destination.\u201d Every destination also must have a green team composed of a destination site manager and local public service providers like water management.\u00a0<\/p>\n\n\n\n

Continue reading…<\/a><\/strong><\/p>\n\n\n\n

This is an excerpt from an article by Dawit Habtemariam originally published by Skift<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Slovenia has demonstrated how a country can develop its tourism industry sustainably, but it doesn\u2019t solve the persistent problem of slow hotel action. <\/p>\n","protected":false},"author":5,"featured_media":53380,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,13,16,3864],"tags":[300,1266,19,1699],"yoast_head":"\nHow Slovenia\u2019s Pioneering Certification for Green Travel Is Coming Up Short<\/title>\n<meta name=\"description\" content=\"Slovenia has demonstrated how a country can develop its tourism industry sustainably, but it doesn\u2019t solve the persistent problem of slow hotel action.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travindy.com\/news\/2022\/09\/how-slovenias-pioneering-certification-for-green-travel-is-coming-up-short\/\" \/>\n<meta property=\"og:locale\" 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