{"id":52626,"date":"2022-08-11T11:55:26","date_gmt":"2022-08-11T10:55:26","guid":{"rendered":"http:\/\/travindy.com\/?p=52626"},"modified":"2022-08-11T12:04:39","modified_gmt":"2022-08-11T11:04:39","slug":"corona-highlights-sustainability-with-eco-tourism-island","status":"publish","type":"post","link":"https:\/\/travindy.com\/news\/2022\/08\/corona-highlights-sustainability-with-eco-tourism-island\/","title":{"rendered":"Corona highlights sustainability with eco-tourism island"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"563\" src=\"http:\/\/travindy.com\/wp-content\/uploads\/2022\/08\/Corona-island-sustainability.jpeg\" alt=\"Corona island sustainability\" class=\"wp-image-52629\" srcset=\"https:\/\/travindy.com\/news\/wp-content\/uploads\/2022\/08\/Corona-island-sustainability.jpeg 1000w, https:\/\/travindy.com\/news\/wp-content\/uploads\/2022\/08\/Corona-island-sustainability-300x169.jpeg 300w, https:\/\/travindy.com\/news\/wp-content\/uploads\/2022\/08\/Corona-island-sustainability-768x432.jpeg 768w, https:\/\/travindy.com\/news\/wp-content\/uploads\/2022\/08\/Corona-island-sustainability-150x84.jpeg 150w, https:\/\/travindy.com\/news\/wp-content\/uploads\/2022\/08\/Corona-island-sustainability-696x392.jpeg 696w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption>Corona Island. Courtesy of Anheuser-Busch InBev<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Beer brand Corona has opened registration for stays at Corona Island, said to be the world&#8217;s first single-use and plastic-free island with a Blue Verified designation from Oceanic Global<\/h2>\n\n\n\n<p><span class=\"wpsdc-drop-cap\">T<\/span>he island is managed by\u00a0<a href=\"https:\/\/www.businessinsider.com\/ab-inbev-corona-hard-seltzer-lawsuit-2021-2#:~:text=Beverage%20giant%20Anheuser%2DBusch%20InBev,US%2Dbased%20business%20to%20Constellation.\">Corona\u2019s international arm<\/a>, which is owned and operated by Anheuser-Busch InBev. Corona\u2019s US presence is licensed to Constellation Brands, and is not affiliated with the island.\u00a0<\/p>\n\n\n\n<p>Located off the coast of Colombia, the ecotourism spot was created in collaboration with nonprofit Oceanic Global and is meant to connect guests to nature through immersive experiences that offers educational excursions and workshops. The island will begin welcoming guests in summer 2023 although press materials indicate U.S. residents are not eligible for purchasing stays on it.&nbsp;<\/p>\n\n\n\n<p>Corona Island, which the beer brand first<a href=\"https:\/\/www.marketingdive.com\/news\/corona-uncaps-branded-island-experience-that-puts-nature-first\/610686\/\">\u00a0released plans for late last year<\/a>, plays into the brewer\u2019s larger marketing strategy that routinely spotlights relaxation.<\/p>\n\n\n\n<p>Corona Island is also an opportunity to highlight the beer brand\u2019s environmentally focused efforts.\u00a0In 2021, Corona became the first global beverage brand to achieve a\u00a0<a href=\"https:\/\/www.prnewswire.com\/in\/news-releases\/corona-becomes-first-global-beverage-brand-to-achieve-a-net-zero-plastic-footprint-globally-819099501.html\">net zero plastic footprint<\/a>\u00a0globally.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"CORONA ISLAND PART ONE &quot;RECONNECTING WITH NATURE&quot;\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/QkpApReRJjk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Every aspect of the island is meant to be an example of sustainability at play and emphasize a greener way of doing things. The island\u2019s design was led by James &amp;\u00a0Mau, an international architectural and design firm, in partnership with local Colombian architect,\u00a0Jairo\u00a0M\u00e1rquez. Menus were created by Chilean-born chef Christopher\u00a0Carpentier, a judge on\u00a0MasterChef\u00a0Colombia. Leisure programs were curated by Colombian-born\u00a0Paulina\u00a0Vega, a former Miss Universe winner.<\/p>\n\n\n\n<p>\u201cOn Corona Island, we are celebrating the majesty and beauty of the outdoors by getting guests engaged in protecting paradise,\u201d said Felipe\u00a0Ambra, global vice president for Corona in a press release. \u201cEveryone on the team, from our chefs to our architects contributed to creating a truly single-use plastic-free paradise. We look forward to welcoming visitors, rekindling their relationship with nature and hopefully creating more advocates to protect our natural world.\u201d<\/p>\n\n\n\n<p><strong>This is an excerpt from an article by Sara Karlovitch originally published by <a href=\"https:\/\/www.marketingdive.com\/news\/corona-island-plastic-colombia-ecotourism\/629286\/\">Marketing Dive<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Beer brand Corona has opened registration for stays at Corona Island, said to be the world&#8217;s first single-use and plastic-free island with a Blue Verified designation from Oceanic Global<\/p>\n","protected":false},"author":5,"featured_media":52629,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[266,16,130],"tags":[2770,226,3179,2472],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ 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