{"id":52296,"date":"2022-03-16T15:14:10","date_gmt":"2022-03-16T14:14:10","guid":{"rendered":"https:\/\/travindy.com\/?p=52296"},"modified":"2022-03-16T15:14:14","modified_gmt":"2022-03-16T14:14:14","slug":"what-should-feminism-in-travel-look-like-five-influential-women-share-their-views","status":"publish","type":"post","link":"https:\/\/travindy.com\/news\/2022\/03\/what-should-feminism-in-travel-look-like-five-influential-women-share-their-views\/","title":{"rendered":"What should feminism in travel look like? Five influential women share their views"},"content":{"rendered":"\n
\"What<\/figure>\n\n\n\n

W<\/span>hen it opened in Washington DC,\u00a0Hotel Zena<\/a>\u00a0was billed as \u2018the world\u2019s first feminist\u00a0hotel<\/a>\u2019. The Viceroy-owned property\u2019s pink pool tables, artwork depicting Ruth Bader Ginsburg via the medium of tampons, and its male head chef raised eyebrows. Questions were asked about the commodification of feminism in hospitality, whether corporations are missing the mark on what women want \u2013 for example, creating pink biros or \u2018Empowermint\u2019 cocktails \u2013 and, crucially, whether such an approach benefits those it professes to support. ‘If there was substance, it\u2019d go beyond marketing and branding,’ says Zina Bencheikh, MD of\u00a0tour operator<\/a>\u00a0Intrepid Travel.<\/p>\n\n\n\n

Intrepid Travel is the industry\u2019s largest B-Corporation, a certification that requires businesses to be legally accountable to the highest standards of social and environmental performance, including gender equality. \u2018Feminism is about equal rights and equal chance for development, so you have to look at it on a macro level \u2013 not one area of the business. Women need to be supported at every stage.\u2019<\/p>\n\n\n\n

So, what should feminism in travel look like? We asked some influential women for their take.<\/p>\n\n\n\n

1. JUDY DLUGACZ<\/strong><\/p>\n\n\n\n

President & Founder of Olivia Travel<\/p>\n\n\n\n

\u2018In the 1970s, when we started Olivia Records \u2013 as a radically feminist, lesbian-run music label \u2013 people would always ask, \u201cWhy are you discriminating against men?\u201d I\u2019d reply, \u201cIf you can name five women bassists, producers, drummers and engineers, I\u2019ll shut Olivia down right now.\u201d They never could. So we kept going. Olivia Travel started similarly; when someone suggested doing concerts on the water, I thought \u2013 cruises<\/a> for women, by women, I can do that. Women need the freedom to be themselves and feel comfortable while on holiday. Usually, the industry is targeted at gay men. So we create spaces where everyone who identifies with womanhood is invited as themselves. Safety is crucial, particularly for lesbian and trans women, so we charter the entire boat or hotel. Feminism recognises that women aren\u2019t all starting from the same place, so it\u2019s a constant push for equality across races, sexualities and generations. It\u2019s in our support for women and girls around the world, whether that\u2019s uplifting community-run NGOs financially or holding roundtables with Michelle Obama. We don\u2019t scream, \u201cHere come the lesbians!\u201d; we just get on with it and are good citizens, and people go, \u201cWow, who were those women?\u201d\u2019 olivia.com<\/a><\/p>\n\n\n\n

This is an excerpt from an article by Shivani Ashoka, originally published by Cond\u00e9 Nast Traveller<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

When it opened in Washington DC,\u00a0Hotel Zena\u00a0was billed as \u2018the world\u2019s first feminist\u00a0hotel\u2019. The Viceroy-owned property\u2019s pink pool tables, artwork depicting Ruth Bader Ginsburg via the medium of tampons, and its male head chef raised eyebrows. Questions were asked about the commodification of feminism in hospitality, whether corporations are missing the mark on what women […]<\/p>\n","protected":false},"author":5,"featured_media":52297,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2667,535,264,3255],"tags":[1642],"yoast_head":"\nWhat should feminism in travel look like? Five influential women share their views<\/title>\n<meta name=\"description\" content=\"hen it opened in Washington DC,\u00a0Hotel Zena\u00a0was billed as \u2018the world\u2019s first feminist\u00a0hotel\u2019. 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