{"id":41104,"date":"2020-07-05T12:13:41","date_gmt":"2020-07-05T11:13:41","guid":{"rendered":"https:\/\/travindy.com\/?p=41104"},"modified":"2020-07-05T12:13:46","modified_gmt":"2020-07-05T11:13:46","slug":"ifema-lanza-la-i-guia-de-participacion-sostenible-en-ferias","status":"publish","type":"post","link":"https:\/\/travindy.com\/news\/2020\/07\/ifema-lanza-la-i-guia-de-participacion-sostenible-en-ferias\/","title":{"rendered":"IFEMA lanza la I Gu\u00eda de participaci\u00f3n Sostenible en Ferias"},"content":{"rendered":"\n
\"IFEMA<\/figure>\n\n\n\n

Los avances de IFEMA en  materia de sostenibilidad, unido al cambio de paradigma que ha provocado la situaci\u00f3n actual, le ha llevado a plantearse el compromiso de desarrollar la primera Gu\u00eda de Participaci\u00f3n Sostenible en Ferias editada por una organizaci\u00f3n ferial, y de compartirla p\u00fablicamente para contribuir al posicionamiento del sector ferial ante el reto de la agenda 2030.<\/p>\n\n\n\n

Se trata de un compendio de protocolos y recomendaciones que ayuden a las empresas  y operadores feriales a convertir su participaci\u00f3n en ferias en un modelo de actuaci\u00f3n sostenible, con un impacto positivo tanto en el \u00e1mbito medioambiental como en el  econ\u00f3mico y  el social.<\/p>\n\n\n\n

La trascendencia  de  las organizaciones feriales  en materia de  sostenibilidad le viene dada por su capacidad de  impactar en la econom\u00eda \u2013no hay que olvidar que la actividad de IFEMA genera un valor superior a los 5.100 millones de euros y a los 39 mil empleos- , as\u00ed como  por la influencia  que ejerce en su entorno. De hecho IFEMA representa a m\u00e1s de un centenar de sectores a trav\u00e9s de sus ferias y congresos, siendo numerosas las  relaciones que, como  operador ferial y gestor de recinto, establece con clientes, expositores y visitantes, empresas y profesionales, tambi\u00e9n con proveedores y con los medios de comunicaci\u00f3n.<\/p>\n\n\n\n

La Gu\u00eda de participaci\u00f3n Sostenible en Ferias realiza un an\u00e1lisis de cada uno de los aspectos susceptibles de tratamiento de sostenibilidad a lo largo del trayecto que realiza una empresa  desde que toma la decisi\u00f3n de participar en una feria hasta su finalizaci\u00f3n, desmontaje y viaje de vuelta a destino. Es un an\u00e1lisis de los impactos que las empresas que decidan exponer en una feria se encontrar\u00e1n en el ciclo de vida de la misma, y que podr\u00e1n convertir en oportunidades para colaborar en el desarrollo de los objetivos de desarrollo sostenible. Con recomendaciones que van desde  la elecci\u00f3n de los materiales adecuados de construcci\u00f3n del stand ,pasando por el tratamiento de residuos, embalajes, productos qu\u00edmicos, hasta la seguridad y entrada y salida de mercanc\u00edas, sin olvidar tambi\u00e9n  la gesti\u00f3n sostenible del catering y del transporte, entre otros muchos aspectos que tienen su impacto  en los \u00e1mbitos medioambiental<\/p>\n\n\n\n

Por tanto, este manual pretende compartir  con el sector y con su c\u00edrculo de influencia un an\u00e1lisis en el que se estudian , en cada una de las atapas del proceso de participaci\u00f3n, aquellos aspectos que puedan tener una repercusi\u00f3n negativa, ofreciendo al mismo tiempo los comportamientos que los transformar\u00edan en pr\u00e1cticas sostenibles, no solo  en lo relativo a  la concienciaci\u00f3n medioambiental, sino tambi\u00e9n  en el desarrollo social y econ\u00f3mico que genera la participaci\u00f3n de empresas en las ferias, garantizando que la huella de cada evento sea positiva.<\/p>\n\n\n\n

Puedes descargarte la gu\u00eda en este enlace<\/a>. <\/p>\n","protected":false},"excerpt":{"rendered":"

IFEMA recoge protocolos y recomendaciones para una participaci\u00f3n en ferias bajo un modelo de actuaci\u00f3n sostenible.<\/p>\n","protected":false},"author":5,"featured_media":41105,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[534],"tags":[3670,3261,3671,3669,773],"yoast_head":"\nIFEMA lanza la I Gu\u00eda de participaci\u00f3n Sostenible en Ferias<\/title>\n<meta name=\"description\" content=\"IFEMA recoge protocolos y recomendaciones para una participaci\u00f3n en ferias bajo un modelo de actuaci\u00f3n sostenible.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travindy.com\/news\/2020\/07\/ifema-lanza-la-i-guia-de-participacion-sostenible-en-ferias\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta 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