{"id":29709,"date":"2019-01-18T12:02:18","date_gmt":"2019-01-18T11:02:18","guid":{"rendered":"https:\/\/travindy.com\/?p=29709"},"modified":"2019-01-19T11:28:34","modified_gmt":"2019-01-19T10:28:34","slug":"jardines-verticales-y-otros-hits-en-sostenibilidad-hotelera","status":"publish","type":"post","link":"https:\/\/travindy.com\/news\/2019\/01\/jardines-verticales-y-otros-hits-en-sostenibilidad-hotelera\/","title":{"rendered":"Jardines verticales y otros ‘hits’ en sostenibilidad hotelera"},"content":{"rendered":"
\"Jardines<\/figure>\n

La sostenibilidad ha sido un tema candente en la industria hotelera en los \u00faltimos a\u00f1os, y lo va a seguir siendo. Los clientes buscan cada vez m\u00e1s experiencias aut\u00e9nticas y sostenibles, especialmente la llamada generaci\u00f3n millennial -m\u00e1s sensibilizada con estos temas-, y demandan de manera creciente que los hoteles pongan en marcha acciones que les permitan ser m\u00e1s respetuosos con el medio ambiente.<\/p>\n

Estas son algunas de las tendencias en materia de sostenibilidad que se vienen observando en el mercado internacional y que est\u00e1n llegando a Espa\u00f1a de la mano de las grandes cadenas hoteleras:<\/p>\n

1. Medici\u00f3n de la Huella de Carbono<\/strong><\/h3>\n

M\u00e1s de 23 organizaciones hoteleras internacionales, entre ellas Marriot y Hilton, han establecido una metodolog\u00eda simplificada llamada \u201cIniciativa de Medici\u00f3n de Carbono para Hoteles\u201d (Hotel Carbon Measurement Initiative), para medir la huella de carbono de los establecimientos hoteleros de forma individualizada.<\/p>\n

2. F&B sostenibles<\/strong><\/h3>\n

El seguimiento preciso de los aspectos relacionados con la alimentaci\u00f3n y bebidas (F&B) se convertir\u00e1 en una parte clave de las transformaci\u00f3n \u2018verde\u2019 de los hoteles, que monitorizar\u00e1n\u00a0de d\u00f3nde provienen los alimentos y bebidas\u00a0que se consumen en sus establecimientos, si son de origen org\u00e1nico, si han sido cosechados de manera sostenible, si son naturales, c\u00f3mo est\u00e1n envasados, etc.<\/p>\n

3. Concienciaci\u00f3n y divulgaci\u00f3n<\/strong><\/h3>\n

Los hoteles m\u00e1s proactivos en este campo est\u00e1n educando a sus hu\u00e9spedes sobre c\u00f3mo\u00a0ser m\u00e1s ecol\u00f3gicos\u00a0durante su estancia y en su vida diaria, como forma de implicarles y obtener su colaboraci\u00f3n en los programas de consumo responsable que han puesto en marcha.<\/p>\n

4. Azoteas \u00fanicas<\/strong><\/h3>\n

Las\u00a0azoteas de los hoteles, especialmente las de aquellos en entornos urbanos, se est\u00e1n convirtiendo en nuevos espacios de ocio para los hu\u00e9spedes y la comunidad local.\u00a0Paneles solares, parques para perros, jardines, huertos ecol\u00f3gicos, panales de abejas y hasta cines al aire libre son algunas de las propuestas que ya pueden encontrarse en hoteles de ciudades como Miami, Chicago, Montreal, Mainz, Bruselas o Viena.<\/p>\n

5. Productos frescos y locales<\/strong><\/h3>\n

A medida que crece la demanda de alimentos locales y frescos, cada vez m\u00e1s hoteles utilizan sus jardines o, en el caso de los hoteles urbanos, sus azoteas, para cultivar sus propias hierbas arom\u00e1ticas y vegetales.<\/p>\n

6. Materiales y dise\u00f1os naturales<\/strong><\/h3>\n

En un mundo cada vez m\u00e1s tecnol\u00f3gico y organizado, el deseo y la necesidad de reconectar con la naturaleza son cada vez m\u00e1s fuertes. Vistas panor\u00e1micas, cascadas interiores, jardines verticales, t\u00e9cnicas de iluminaci\u00f3n que imitan la luz natural son solo algunos ejemplos de los elementos que permiten a los hu\u00e9spedes conectar con la naturaleza desde la seguridad de un espacio interior o exterior.<\/p>\n

7. Jardines y huertos sostenibles<\/strong><\/h3>\n

Seg\u00fan el informe de AccorHotels\u00a0\u201cLos hu\u00e9spedes responsables buscan hoteles sostenibles\u201d, los hu\u00e9spedes valoran de forma muy positiva, solo por detr\u00e1s de la instalaci\u00f3n de equipos de energ\u00eda renovable y la clasificaci\u00f3n de los residuos, que los hoteles dispongan de zonas verdes, jardines verticales y huertos, como acciones que demuestran que est\u00e1n comprometidos son la responsabilidad social y el desarrollo sostenible.<\/p>\n

Este art\u00edculo es un resumen de la noticia original publicada por Tecno Hotel News:\u00a0\u201c<\/a><\/strong>Jardines verticales y otros ‘hits’ en sostenibilidad hotelera<\/a>\u201d<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Tendencias en materia de sostenibilidad que se ven en el mercado internacional y que est\u00e1n llegando a Espa\u00f1a de la mano de las grandes cadenas hoteleras.<\/p>\n","protected":false},"author":5,"featured_media":29712,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[534],"tags":[2865,725,2867,2864,2868,2863],"yoast_head":"\nJardines verticales y otros 'hits' en sostenibilidad hotelera<\/title>\n<meta name=\"description\" content=\"Tendencias en materia de sostenibilidad que se ven en el mercado internacional y que est\u00e1n llegando a Espa\u00f1a de la mano de las grandes cadenas hoteleras.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travindy.com\/news\/2019\/01\/jardines-verticales-y-otros-hits-en-sostenibilidad-hotelera\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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