Groundbreaking compassionate destination concept launched in Kerala

Groundbreaking compassionate destination concept launched in KeralaA new initiative has been launched in the city of Kozhikode in Kerala, which aims to ensure the city lives by the mantra of how responsible tourism should work in destinations: Better places to live, Better places to visit. CalledCompassionate Kozhikode, developed by the District Administration, in partnership with award-winning Indian responsible tourism pioneers The Blue Yonder, local organisations like Indian Institute of Management, Kozhikode, and many hundreds of local volunteers. And it is very different to most of what has gone before.

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Jeremy Smith
Jeremy Smithhttp://www.jmcsmith.com
Jeremy Smith is the editor and co-founder of Travindy. He is a writer and communications consultant working for a more responsible and sustainable tourism industry. He is the author of two books, writes a fortnightly blog on responsible tourism for World Travel Market, and provides consultancy to a wide range of companies and organisations, ranging from National Parks to individual hotels and tour operators.

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